01 /  Journal

Essays from the work.

Long-form pieces about how we build websites, how we think about marketing for small San Antonio businesses, and what we’ve learned along the way. Signed, dated, written by us.

02 /  All essays

2 essays.

  1. 02.i

    Jon Michael · April 28, 2026

    The website is the code, not the canvas.

    Why we write the code ourselves instead of dragging blocks around in a builder, and what changed in the last two years to make that practical.

    3 min readRead essay
  2. 02.ii

    Jon Michael · April 25, 2026

    About this journal.

    Why we're writing essays instead of blog posts, and what to expect here.

    3 min readRead essay
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